ext_2082 ([identity profile] stewardess.livejournal.com) wrote in [community profile] life_wo_fanlib2007-05-20 06:29 pm

Why Did You Join FanLib?

A discussion invitation to anyone who is, or was, a FanLib member. Because I'm curious. Please include:

How you learned about FanLib [email invite or other]

Promotions or contests you found attractive

Impressions of site: ease of use, search functions, etc.

EDIT: I'm a FanLib name squatter, by the way.

[identity profile] rez-lo.livejournal.com 2007-05-22 03:02 am (UTC)(link)
Based on David G. Williams's description of how they goosed traffic at The L Word site, I'd bet that their strategy is to generate lots of traffic/posts with (comparatively) generous prizes like iPods in order to make the numbers for their VCs or corporate partners. They don't really care if you take down your stuff after that. It's served its purpose and they can always do it again when they need more content. Most people won't go to the trouble of removing their stories, I'd bet; they'll just away, which FL is also counting on.

I'd lay money that most of their user research wasn't to find out what fans want, it was to figure out how they could manipulate the ephemeral nature of the traffic at sites like ff.net to their advantage. They probably have some really interesting numbers.