FanLib Blunders Into The News

[stewardess.livejournal.com]

Thanks to google news alerts:

Instead of creating the Myspace of fanfic since the launch two weeks ago, FanLib.com sparked a white-hot Internet firestorm.

Be sure to click the link for more at the bottom. VERY interesting stuff there:

"KEM-owned Entertainment Marketing Partners' heavy-weight Mark Stroman was hired to help Singer and Williams persuade Madison Avenue that fanfic could be used to attract the coveted and elusive young male demo[graphic]."

The site the article appears at:

Multichannel News reaches 18,800 industry professionals in the cable television business with an editorial focus on programming, advertising, marketing, finance, technology, broadband, and government activities for the worldwide cable television and telecommunications industries.

EDIT: FanLib is responding quickly, yanking material from its web sites. The author of the article has updated, too: "It's 3:15 a.m. on May 29 and I just checked my links. The my2centences website is suddenly 'under construction.' Good thing I captured a number of pdf for my files, something I do routinely. I will repost it shortly."

Mary McNamara, you win the Internet.